You do not need another AI demo. You need AI doing real work: hours saved, ad spend that pays for itself, and follow-up that runs while you sleep. I find where AI actually moves the needle in your business, build it, and train your team to run it. One operator, accountable end to end.
Five fixed-scope ways to work together: coaching, done-for-you builds, team training, and paid search. One person handles strategy and the build, accountable end to end. Full services and pricing →
Your AI set up on your real business, then handed over with a written manual and a recorded walkthrough so your team runs it without me. From $497.
One on one working sessions that get you directing AI with real confidence, with a system you keep using after we finish.
Pick one repetitive task and I build the AI workflow that runs it, then hand it over documented so your team owns it.
A talk built for your audience, whether that is a conference stage, a townhall or a company offsite, that sends people back to their desks able to use AI on real work.
A live two hour session that gets your whole team working from one reliable, shared way of using AI.
A specialist who ran $1.5M a month in paid search tears down your account and hands you a prioritized plan of exactly what to fix. From $499.
Done for you paid search run by someone who has managed serious budgets, so every dollar stays accountable.
Done for you SEO from someone who has driven real search results, month to month with no lock-in. From $1,200/month.
A done-for-you build that gets ChatGPT, Perplexity and Google AI Overviews citing your business correctly. $1,800, one time.
Google Ads, SEO and AIO consulting, remote, with dedicated pages for Toronto, Montreal, Vancouver and eight more Canadian cities.
Stop prompting. Start directing.
The practical playbook for professionals who want AI to do real work: how to brief a model the way you would brief a sharp new hire, so you stop getting generic answers and start getting work you can actually use. The same methods I install for clients, written down. Kindle, paperback and hardcover.
Want the ebook plus the whole working kit instead? The Artificial Advantage System →
Book One · Available now
The Artificial Advantage
Brief a model the way you would brief a sharp new hire, so the output is work you can actually use.
Buy on Amazon →
Book Two · In progress
The Systematic Advantage
Turn one good result into a repeatable system, so the skill compounds instead of resetting every time.
Not yet published
Book Three · Planned
The Agentic Advantage
Hand the repeatable work to agents that run without you, and keep the judgment that stays yours.
Not yet published
I spent a decade in marketing, half of it running paid media campaigns across Google, Meta, and Quora where a wasted dollar gets noticed. Then I taught myself to build with AI, wrote the method down, and started shipping software instead of slide decks. So you get one person who understands the business case, builds the actual tool, and stays accountable for both. Everything I recommend to a client runs in production somewhere on this site first. I left the corporate track in 2025 to do this full time; the book shipped in 2026, and Book Two is being written in public. See it all live →
Tell me where you are stuck. We will find the fastest place AI pays off in your business, and I will tell you straight whether I can help.
Get in touch
I ship production software solo, every day, with AI as a genuine co-worker. Everything I claim on this page has a running receipt: a continuously verified AI directory, eleven Canadian financial calculators, thirteen original browser games, a QR studio with scan tracking, and the scheduler, CRM, and email engine this business runs on. All designed, built, and hosted by me. It is the same way I work for clients.
How I build: the harness around the AI, the reliability discipline, and the tools that let one person ship like a team. All posts →
Four Claude runs, one songwriting task, and the biggest gap came from a single model measured against itself twice.
Read →I audited 3 months and 16 billion tokens of my own AI sessions. The bill was not where I thought.
Read →The default session shape in detail: folder layout, search commands, the prompts I paste, and two hooks that keep me honest.
Read →Sometimes the enormous window is the point. How to spend that deliberately instead of leaking it.
Read →You do not fix an unreliable AI by trusting it more. You fix it with three scripts that make its failures loud, caught, and impossible to ship.
Read →Why almost everything I ship is one self-contained file, and the sentence I write at build time that keeps that from turning into a mistake.
Read →Shipping a lot alone is a tooling problem, and the tool that matters most is the one that checks your work while you sleep.
Read →Fifty prompts written for the jobs that actually eat your week: the client email you keep rewriting, the report nobody reads, the meeting notes, the proposal, the awkward follow-up. Plus the one-page cheat sheets for briefing a model properly, and the first chapter of the book. Free, yours to keep, and it lands in your inbox within a minute.